How Much Does a Website Cost for a Small Business in 2026?

A small business website does not have one price. It has a scope. ENZORA publishes a website ladder so you can see the page-count part of that scope before a call: 1 page is $99, up to 10 pages is $150, up to 15 pages with blog setup is $200, up to 20 pages is $250, and up to 30 pages is $300. Those are the prices on the pricing page. This guide uses that ladder as a worked example and then lists the choices that move a quote even when the page count stays the same.

The ladder is the page count, not the whole job

Page count is the easiest number to compare and the easiest number to misuse. A 10 page site at $150 and a 30 page site at $300 are both marketing sites with the inclusions written on the package: design, hosting setup, on-page SEO, forms, and a support window. They are not stores, not custom apps, and not a year of ads. If someone quotes you "a website" with no page count and no list, you cannot compare it with this ladder at all.

Read the row as a ceiling on pages, not as a promise that every page is a novel. Ten thin pages cost the same tier as ten useful ones, and the thin ones are the ones you will pay to rewrite later.

A worked example: a local service firm

Picture a firm with one service, one city, and a contact form. The honest build is the 1 page tier at $99 or, if they want separate pages for the service, the team, and a simple FAQ, still inside the 10 page tier at $150. The extra money to jump to 20 pages at $250 does not buy "more SEO" by itself. It buys room for more real pages. If those pages repeat the homepage with the city name swapped, you spent the difference on duplicates.

Now change the facts. The same firm serves three services and wants a short article a month. The 15 page tier at $200 matches that, because blog setup is on that package. The articles themselves are either yours or a writing scope. The ladder does not include a ghostwriter in the $200. Content is one of the four things that actually move cost:

• How many templates, not just how many URLs. A repeated service layout is cheaper than ten unrelated designs.
• Who writes and who supplies photos. We will not invent reviews, client logos, or staff portraits.
• Integrations. A form to email is inside a normal site. A booking product, a membership area, or a catalog is a different quote. See ecommerce if the catalog is the point.
• The starting point. A new site on the ladder is not the same job as a migration that must keep old URLs.

What people add, and what it does to the number

A store is the usual add. The Online Store package is listed separately at $1,760 because checkout, payments, and product upload are not "a few more pages". Category pages for a small catalog are their own writing job. The guide on ecommerce category pages is the standard we use so those pages are not empty grids.

Care after the support window is the second add. Launch support runs from 14 days on the one page site to 90 days on the 30 page site. Updates after that are website maintenance, not a hidden part of $150.

Speed and tracking are the third add when the site already exists. A new build should be fast enough to use on a phone. An old theme often needs speed work. Measuring the form is analytics and tracking. Neither one is a reason to pretend the ladder includes a custom application. Internal tools are web apps, quoted from screens and roles.

A reader checklist before you ask for a number

Use this list in the email so the reply can name a tier instead of a range that means nothing.

1. Write the pages you actually need this quarter, not the pages you might want in two years.
2. Say who will edit them after launch. If staff will edit weekly, say WordPress. If the pages are stable, say so.
3. List the tools the form or the shop must touch.
4. Attach the text and photos you already have. Missing copy is the usual delay. The content checklist is the pass we expect before launch.
5. Note any old URLs that must keep working.
6. Ignore awards and "from" prices that hide the page count. Compare the list.

How this sits next to a redesign

If you already have a site, do not buy a larger tier out of habit. A 10 page site that is slow, hard to edit, and unclear may need a redesign at a similar page count, not a jump to 30 pages. The signs are in 12 signs you need a redesign. Rebuilding on the same ladder is often the $150 or $200 conversation again, plus migration time if URLs change.

What we will not put in a quote

Fake traffic promises, sample client counts, or a second office in your city. ENZORA is a brand of Vision Guard LLC in Montana and works with clients in other countries remotely. The price you compare is the published ladder plus the extras you asked for. Send the checklist to contact and ask which tier matches the list. If the list is a store or an app, we will say that the ladder is the wrong table.